Have you heard? Beija-Flor is having its annual Warehouse Sale at the Flagship Store in Downtown Greenville this weekend (June 1-3)! Warehouse sales are different from most other sales and they can often be a little intimidating—particularly if you're a warehouse sale rookie. But whether you're a newcomer or a seasoned veteran, you can easily have a fun and successful shopping experience by following these tips:
Get there early.
There will be a line.
Bring a friend.
It’s always more fun to shop with your peers!
Give yourself plenty of time to shop.
There are several racks and boxes to look through and time flies when you’re having fun, so keep that in mind as you plan your trip to the sale.
Make sure you are well hydrated.
Sometimes you get so caught up walking around shopping that you forget to take a water break. Remember, your health is more important than discount jeans.
Wear a dress/skirt.
There will be communal fitting rooms, but if you don’t want to wait in line or if you’re uncomfortable changing around a bunch of strangers, you can easily/quickly try on a pair of jeans by slipping them on under your skirt.
Wear comfortable shoes that easily slip on/off for changing.
Wear a camisole to try on blouses.
Try on a size up and a size down from your normal size.
These jeans may fit differently than other brands, so we recommend trying different sizes to ensure you find the best fit.
If you like it, buy it.
If you don’t get it now, someone else will, and you’ll miss out on something you love at a great price. Also, don’t rule out an item just because it’s out of season. If you find something you absolutely love but wouldn’t wear it till Fall/Winter, you should still buy it! You won’t be able to buy it for a cheaper price if you wait.
Need parking info? Click here for a list of parking garages in Downtown Greenville. We recommend Riverplace and West End Parking Lot. River Street is also not too far.
As co-founder and CEO of Beija-Flor Jeans, Emilie Whitaker has harnessed her entrepreneurial savvy and innate awareness of what consumers want and need to turn legions of women into “Beija-Believers.” Emilie’s innovative, passionate and thoughtful approach to fashion has landed her in countless profiles including a recent Women in Biz feature by Google. In this Spotlight, this designing woman, wife and mother shares a little insight about her life behind the seams.
WHAT INSPIRED YOU TO START BEIJA-FLOR?I never understood why it was so hard to find the perfect fitting jean. I always seemed to be trying to fit into something that clearly wasn’t designed with me in mind. It made me realize that most designers weren’t designing for the women that actually wore their clothing. On one of our trips to visit my father’s family in Brazil, my mother and I noticed how local designs seemed to embrace a woman’s curves in ways American styles did not. The proverbial light bulb went off and Beija-Flor Jeans was born. And ever since, we’ve focused on making women feel as amazing as possible in every piece of clothing we produce. YOUR CAREER MILESTONE:Getting over the fear of failure. I remember the moment I realized we had created something special. I had a buyer challenge something about the line and without fear of losing the sale, I confidently answered him back. He ended up buying the line for his stores. I realized then we had earned the right to be confident in our product and brand. YOUR FIRST JOB:Working in our family business, a women’s clothing store that my grandmother bought in 1979 when she was 66 years old. I probably learned more in that job than any other. ADVICE YOU WOULD GIVE YOUR 22-YEAR-OLD SELF:Listen to advice and even if you don't take it, be open to hearing it. YOUR HERO:My mom. She was diagnosed with breast cancer when she was 39 years old. After beating it, she participated in an outward bound program where she camped out overnight and carried her own canoe. Those experiences allowed her to approach life with no fear. Her courage and determination in her personal life have made her an incredibly hard worker who's always up for any challenge. She has brought that to Beija-Flor and continues to inspire me and our team. BEST CAREER ADVICE YOU’VE EVER RECEIVED:My dad has always given all of his children great career advice. One of his go-to phrases is "work smart." When overwhelmed with projects and timelines, I always remember those simple words. YOUR FASHION ICON:My sister, Anna, is one of the most fashionable people I know. I wish she would do all of my shopping. YOUR MOST OVERUSED PHRASE:It's a win-win! WHAT EXCITES YOU CAREER-WISE?I love innovation - from the cutting-edge fabrics that we continue to source to new methods of reducing our carbon footprint. I love to seek new and better ways to do business and create our collections. FIRST THING YOU DO IN THE MORNING AND LAST THING YOU DO BEFORE BED:Listen to my little girl tell me about her "crazy dreams." YOUR GREATEST ACHIEVEMENT:My marriage. I got lucky and found the love of my life, but we both work at creating a relationship our daughter can learn from. WHEN YOU WERE A KID, WHAT DID YOU WANT TO BE WHEN YOU GREW UP?At five - a fire woman. At 12 - Crazily enough I wanted to be the owner of a fashion company. WHAT MAKES YOU FEEL BEAUTIFUL?Being surrounded by people I love and making them laugh. WHAT DO YOU LOVE MOST ABOUT YOUR WORK?Our team works so hard to make every jean perfect - from choosing the most innovative fabric to obsessing over even the tiniest of details. There's nothing better than hearing a customer say how much she loves our work. It reminds me why we started the brand in the first place and makes all of this worth it. WORDS OF WISDOM FOR OTHER BUDDING FEMALE ENTREPRENEURS:I think all entrepreneurs need to develop a thick skin, especially women. When you put an idea or a business plan out into the world you will get tons of opinions and criticism. While it’s good to get feedback, I think women need to shelter themselves from all the people trying to tell them how to do something. My advice to female entrepreneurs can be summed up like this: Prepare for the situation. Empower yourself. Believe you can do it. WHAT’S NEXT FOR BEIJA-FLOR?So much! We’re expanding our core collection, adding amazing new washes and branching out into new textures. We are growing in ways that are beyond my wildest dreams and I love every second of it.
In today's Spotlight, we're giving you off-screen access to The Weather Channel’s on-air star (and Beija-Believer), Alex Wilson! We originally got to know this weather woman on our hometown’s local news. It wasn't long before Alex’s dynamic personality and multiple distinctions from alma maters, Syracuse University and Penn State University, catapulted her out of Greenville and onto the national stage. When she’s not on camera, she can usually be found on the sidelines cheering for her college sports teams or spoiling her two adorable pups. Take a peek and get up close and personal with this incredible force of nature.
WHAT DO YOU LOVE MOST ABOUT YOUR WORK...
It's always different, and constantly challenging! I never feel like I'm bored or doing the same thing over and over. Plus, weather is something that's important to everyone, so I'm giving people information that's valuable to their day.
ADVICE YOU WOULD GIVE YOUR 22 YEAR OLD SELF...
Everything doesn't have to be perfect to work out! In many cases, you learn as much/more from mistakes... and don't be afraid to ask questions!
YOUR FASHION ICON...
There are a lot of celebrities who inspire me, even though I may not think I can totally pull off the look! Right now, I'm really into seeing what Kristen Taekman from Real Housewives of New York is wearing - she has a very classic but edgy look. And I love her hair!
YOUR MOST OVERUSED PHRASE...
Ha, these are very seasonal... once I notice them I try to avoid them. Right now I like to say "yeah yeah yeah" when I get excited about something... and "absolutely" is a common one too!
FIRST THING YOU DO IN THE MORNING AND LAST THING YOU DO BEFORE BED...
First thing in the morning: snuggle my two pups, Bandit and Riley. That's probably the last thing I do before bed, too - although I also like to check in with the news so I know what's going on in my community and the world.
YOU RELIEVE STRESS BY...
Watching reality TV/reading gossip mags. I am a huge fan of the Real Housewives (of anything) and other reality shows. :)
YOUR GREATEST ACHIEVEMENT...
I am so proud of my three college degrees (broadcast journalism, marketing and meteorology) , because I worked so hard for them. I'm also so proud that I achieved my dream job. Working at The Weather Channel had always been a goal, and it's as amazing as I could have hoped. I've never been happier! I'm also proud that I've stayed true to myself and down-to-earth throughout my career.
IF YOUR LIFE HAD A THEME SONG, IT WOULD BE...
I love Jessie J's "Wild" - it's about living your dream life and that's exactly what I'm doing!
WHEN YOU WERE A KID, WHAT DID YOU WANT TO BE WHEN YOU GREW UP...
I wanted to be a sportscaster - specifically an NHL commentator. I still love hockey and all sports... and sometimes get to make the connection between sports and weather, which is cool!
WHAT MAKES YOU FEEL BEAUTIFUL...
When someone says I made their day or am appreciated. Also, being happy makes me feel beautiful.
A HERO OF YOURS THAT EMANATES BEAUTY...
My mom - she is so selfless and loves to make people happy. On a professional level, the fellow female meteorologists I've had the luck of working with at The Weather Channel. They are a perfect blend of intelligence, grace and beauty. And they are some of the kindest people I know. Also, a friend of mine, Leslie, was so helpful in getting me into the business. She's also a total superwoman - she's a broadcaster, businesswoman, and awesome mom/wife.